Shoes ads that work
What 47 Shoes brands run on Facebook and Google and keep running: the angles, the offers and the ads behind them. Each brand pays for its own ads, so what many of them keep running is the safest place to start.
- 1. Feature → benefit · 34 brands
- 2. Lifestyle · 32 brands
- 3. New launch · 31 brands
- 1. Feature → benefit · 45 brands
- 2. Affordability · 29 brands
- 3. Lifestyle · 33 brands
- Free shipping
- €110
- Free shipping and free returns on every order, no minimums
- $298
Meta ads · 40 businesses
- Free shipping · Dansko, 123d
- €110 · Allbirds, 50d
- Free shipping and free returns on every order, no minimums · Shoebacca, 46d
- $298 · SCHUTZ, 364d
- Free shipping; savings on favorite styles · Dansko, 37d
- From $69 · Easy Spirit, 23d
- Buy now, pay later with Klarna · Hunter Boots, 67d
- 30% off pre-order · Larroude, 4d
- 30-day risk-free trial · Allbirds, 87d
- Free shipping over $99 · ShopWSS, 361d
- Free shipping on all footwear orders · NPS Solovair USA, 206d
- Free shipping on every order · Shoebacca, 102d
- $169 for Atom 2 · KURU Footwear, 38d
- 30-day free size swaps · Bearefoot, 30d
- Free shipping with purchase of 2 or more pairs · Archies Footwear | USA, 15d
Google ads · 47 businesses
- 10% off when you sign up · Tecovas, 1803d
- Free ground shipping · Dansko, 1593d
- Free shipping and returns · Thursday Boot Company, 1515d
- 25% off all clearance · Stride Rite, 1803d
- 25% off first order · NOBULL, 1769d
- Up to 50% off top brands; up to 60% off this season; free shipping on orders $99+ · ShopWSS, 1640d
- Free shipping on $125+ · OluKai, 1803d
- 25% off first order · NOBULL, 1770d
- 30% off sitewide with code FRIEND, valid Sep 18-Sep 27 · Betsey Johnson, 830d
- Free shipping and returns · Thursday Boot Company, 1803d
- Free shipping and free returns · Orthofeet®, 1722d
- 10% off first purchase · Beckett Simonon, 597d
- Shoes from $109 · KURU Footwear, 1803d
- Free shipping and free returns · Orthofeet®, 1723d
- Up to 25% off select styles · Kizik, 429d
A free report on the Shoes ads in your market: who is advertising, their longest-running ads and their offers.
Questions
What kind of Shoes ads work best?
The angles that the most Shoes brands run and keep running. On Meta, feature → benefit, lifestyle, new launch lead (40 brands). On Google, feature → benefit, affordability, lifestyle lead (47 brands).
What offers do Shoes brands use in their ads?
Offers from long-running Shoes ads include: Free shipping; €110; Free shipping and free returns on every order, no minimums; $298; Free shipping; savings on favorite styles.
Where does this data come from?
Public ads from the Meta Ad Library and the Google Ads Transparency Center: 1,932 analysed Shoes creatives from 47 brands, updated daily.