Jewelry ads that work
What 49 Jewelry brands run on Facebook and Google and keep running: the angles, the offers and the ads behind them. Each brand pays for its own ads, so what many of them keep running is the safest place to start.
- 1. Lifestyle · 34 brands
- 2. Feature → benefit · 25 brands
- 3. New launch · 23 brands
- 1. Feature → benefit · 43 brands
- 2. Lifestyle · 42 brands
- 3. Affordability · 31 brands
- Free shipping
- Free shipping on orders $100+
- Free, insured shipping
- 6-month pin subscription
Meta ads · 39 businesses
- Free shipping · Strike Gently, 120d
- Free shipping on orders $100+ · The Catholic Company, 102d
- Free, insured shipping · Caitlyn Minimalist, 58d
- 6-month pin subscription · Strike Gently, 289d
- Free Zeus ring with purchase · Groove Life, 156d
- Earrings shown at $1,620 · TraxNYC, 133d
- Zeus ring included with purchase · Groove Life, 156d
- Pin of the Month Club · Strike Gently, 133d
- 15% off your first purchase · Clare V., 37d
- 20% off your first order · Strike Gently, 289d
- 15% off your first order with code UBJ15 · Urban Body Jewelry, 217d
- $30 · Groove Life, 217d
Google ads · 49 businesses
- Free shipping available · Fahlo, 1458d
- Free custom inner etching · Til Valhalla Project, 1366d
- 5 watch bands for $99; Buy 2 Get 1 Free · Solace Bands, 1256d
- Free shipping for $59.99+ · GTHIC, 1511d
- Free US shipping and returns · Aurate New York, 1499d
- 30% off sitewide · Awe Inspired, 885d
- Up to 50% off · GTHIC, 1511d
- 25% off everything · Strike Gently, 1465d
- 30% off sitewide with code BDAY30 · Aurate New York, 1172d
- Elite Membership · Til Valhalla Project, 1676d
- 20% off sitewide during Fall Sale (Sep 22–Oct 11) · Baby Gold, 1063d
- 100% free consignment service · myGemma, 989d
- 15% off on your first order · Timex US, 751d
- 10% off with code · Girls Crew, 748d
- Free gift wrapping & free shipping over… · Brighton, 617d
A free report on the Jewelry ads in your market: who is advertising, their longest-running ads and their offers.
Questions
What kind of Jewelry ads work best?
The angles that the most Jewelry brands run and keep running. On Meta, lifestyle, feature → benefit, new launch lead (39 brands). On Google, feature → benefit, lifestyle, affordability lead (49 brands).
What offers do Jewelry brands use in their ads?
Offers from long-running Jewelry ads include: Free shipping; Free shipping on orders $100+; Free, insured shipping; 6-month pin subscription; Free Zeus ring with purchase.
Where does this data come from?
Public ads from the Meta Ad Library and the Google Ads Transparency Center: 1,756 analysed Jewelry creatives from 49 brands, updated daily.